About us

XO Private is an invitation to discover a world away from the ordinary.

Ever since its launch in 2002, XO Private has developed into a partner of reference for countless luxury properties and high-end service companies around the world thanks to its unique marketing concept of providing them with direct access to seriously affluent individuals.

Through a wide range of powerful channels (The Private Collection series of stunning coffee table books, the corporate partnerships with some of the world's finest companies, the luxury lifestyle events around the world where XO Private is present with a most elegant stand, the interactive XO Private website, the refreshing XO Private Insider newsletter, the unique sales road shows by private aircraft, the targeted advertising and networking campaigns, etc.) XO Private provides its partners with a refreshing new way of connecting with the elite of travellers.

XO Private operates from corporate locations in Brussels (Belgium), Prague (Czech Republic) and Palma de Mallorca (Spain).

‘A traveller without knowledge
is like a bird without wings’

Mushariff–Ud–Din