LUXURY BLOC
Prague, Czech Republic
30-02 AUG/SEP 2027
Central and Eastern Europe is one of the most interesting and prominently emerging markets in luxury travel. The region is home to a rapidly growing number of affluent and well-travelled clients, while many international luxury travel brands are only now discovering the significant potential of this highly compelling market.
Founded by Gabriela Markova in 2021, Luxury Bloc was created to connect international suppliers with the finest luxury travel designers from across the region. Each September in Prague, 70 international exhibitors meet with 60 carefully selected travel designers from 12 Central and Eastern European (CEE) countries for three days of appointments, networking, and social events.
Discerning travellers from the CEE region are widely known for their love of nature and culture, as well as their strong spending power. Travel designers there are also open to discovering new destinations and building new, direct partnerships, which creates valuable opportunities for exhibitors.
The show is intentionally small, allowing participants to spend more time together and build meaningful relationships. For high-end brands looking to increase their presence across Central and Eastern Europe, Luxury Bloc offers direct access to a thriving and yet often overlooked market.
Spotlight: Luxury Bloc, by Gabriela Markova
In this XO Private Show Series we welcome Gabriela Markova, Founder of Luxury Bloc, the exquisite luxury travel show to become immersed in the promising markets of the CEE.